GÓMEZ JORGE, FABIOLA ; GONZALO HEVIA, NOELIA
This book brings together 24 case studies designed to strengthen learning in the subjects Introduction to Corporations, Introduction to Corporations I, Introduction to Corporations II and Business Economics. Each case study is inspired by business situations from several sectors and is accompanied by 10 test questions with four possible answers, only one of which is correct. The case studies vary in difficulty and subject matter.
The book is based on the case study methodology, widely recognized for its effectiveness in developing analytical thinking, decision-making skills, and the practical application of theoretical knowledge. Students will be able to confront complex scenarios and learn to analyse, diagnose, and solve real-life business problems.
The content is aligned with the learning outcomes included in official teaching guides, making this book a valuable tool both for independent work and for use in the classroom.
